Kullvi Farms / Brand assets

Brand assets

Our logo, ready to use.

The Kullvi Farms logo, profile pictures, colours and type, in the formats most places ask for. Take one file or the whole set.

Download everything · zip, 233 KB Profile pictures

The logo

Four forms of one mark.

SVG stays sharp at any size and is best for print and the web. PNG has a transparent background and works everywhere else.

Logo

The main logo. Use this wherever there is room for it.

On lightSVG14 KB PNG27 KB

On darkSVG14 KB PNG26 KB

Horizontal

Without the frame, for narrow spaces such as headers and email signatures.

On lightSVG12 KB PNG26 KB

On darkSVG12 KB PNG26 KB

Symbol

For small spaces where the name appears nearby.

On lightSVG1 KB PNG25 KB

On darkSVG1 KB PNG25 KB

App icon

The symbol on a solid green tile, for home screens and shortcuts.

IconSVG1 KB PNG20 KB

Profile pictures

For Instagram, WhatsApp and anywhere round.

Square, 1080 × 1080. The symbol sits inside the circle these apps crop to, so nothing gets cut off. The previews below show that crop.

Profile picture, cream

The default. Best on WhatsApp and Instagram.

PNGDownload18 KB

Profile picture, green

A darker option that stands out in a list of chats.

PNGDownload19 KB

Cover image

Wide, 1600 × 900, for banners and link previews. Also in cream.

PNGDownload16 KB

Download the cream cover image

Colour

Green and cream. Nothing louder.

Press a colour to copy its code.

Each fruit brings its own colour to its own page. Persimmon is orange, #E4660F. The brand itself is never orange.

Type

Two typefaces, both free.

Fraunces for headlines and the name. DM Sans for everything else. Both are open-source and available from Google Fonts.

Fraunces

Fruit from the hills of Kullu.

Headlines · weight 400, italic for emphasis

DM Sans

We pick what's in season and box it in the orchard.

Text and labels · weights 400 and 600

Using the logo

A few things that keep it looking right.

Do

Give it roomLeave clear space around the logo at least as wide as the symbol's border is tall.
Use green or creamGreen on light backgrounds, cream on dark ones.
Keep it legibleThe full logo at least 120 pixels wide, the symbol at least 24.

Don't

Recolour itNo other colours, gradients or shadows.
Stretch or tilt itScale it evenly and keep it level.
Put it on a busy photoPlace it on a plain area, or on a solid green or cream panel.

Films

The persimmon film, to share.

A one-minute vertical film for Reels, Status and WhatsApp groups, in English and in Hindi.

Download in English Download in हिंदी